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- Understand Your Target Audience
- Set Clear Goals for Your Contest
- Choose Your Contest Type
- Determine Your Contest Rules
- Choose a Contest Prize Your Audience Wants
- Create an Online Contest with RafflePress
- Promote Your Online Contest
- Pick a Winner for Your Giveaway
A formula you can use for a headline is: “Win ABC product worth XYZ amount of money”
People are more likely to remember information if it’s presented in both a verbal and visual form, so including images or videos of the prizes you’re giving away can also help convince people to enter your giveaway.
Make sure any videos are short, sweet, and to the point and are related to the giveaway prize.
- You could be in with the chance of winning an incredible four-night, five-star family holiday to sunny Spain, courtesy of [brand name]!
- [Host site] and [brand name] have teamed up to give you the chance to win a kids’ garden playset in time for the summer holidays!
- How would you spend your £200 Topshop voucher? You could fill your wardrobe with stylish knits and stay snug this cold season, or treat yourself to a knockout dress for the work Christmas party. It’s totally up to you!
- To be in with a chance of winning this gorgeous makeup set from [brand name], take just 30 seconds to fill in the form below.
- Attention-grabbing headline. You need to hoko people in right away with a headline spotlighting what participants can win.
- Visually engaging imagery Not always necessary, but it's usually a great idea to include a strong image of prizes/rewards to build excitement
- Benefits of taking part Share the benefits of joining the giveaway by clearly highlighting the prizes participants can win.
- Clear entrance instructions. Explain exactly what interested folks need to do to enter the contest. If there’s more than one thing to do, layout the process in steps.
- Short entry form. Make sure you ask for the needed details only, capturing at least an email address—making the process as frictionless as possible
- On-brand design. Select your brand fonts, design elements, and colors to design the page for familiarity.